Samsung Launches 2019 QLED TV Line - Samsung Newsroom US

RIDGEFIELD PARK, NJ – February 11, 2019 – Samsung Electronics Co., Ltd. announced today that its 2019 TV line, including new QLED 4K and 8K models, are available for purchase or pre-order on Samsung.com and at select retailers nationwide. Powered by Samsung's proprietary Quantum Processor, the 2019 QLED TV lineup features more screen size options, stunning picture quality enhancements, dazzling colors from every angle, exciting new design elements and intuitive smart TV upgrades.

"Our 2019 QLED line is designed for users who want the best combination of picture quality, smart TV capabilities and design," said Andrew Sivori, VP, TV Product Marketing, Samsung Electronics America."This year's lineup represents our largest screen size offering ever. It brings together innovative feature enhancements and exciting content and service partnerships to deliver a truly groundbreaking viewing experience and unprecedented value."

Including more ultra-large screen TVs in its lineup is part of a wider strategy at Samsung due to consumer demand. According to global business information provider IHS Markit, the market for 75-inch or bigger TVs recorded 2.1 million units in 2018 and is expected to grow by 43% to 3 million units this year and to 5.8 million units by 2022.*

"We have witnessed our customers' unfaltering confidence and affection towards Samsung QLED TVs within the past year," said Jongsuk Chu, Executive Vice President of Visual Display Business at Samsung Electronics. "This year, our 8K and 4K QLED line-ups are widening the gap in the market for ultra-large TVs. We are proud to deliver our most innovative and immersive lineup to date, and to give users more than they ever thought was possible before."

A More Comprehensive Lineup

Samsung's QLED lineup offers 4K and 8K models in a range of sizes to suit the needs of every home and every lifestyle. The 2019 QLED 4K line spans four series—Q60, Q70, Q80 and Q90—that range from 43 to 82 inches. They join the 2019 QLED 8K line, which is available in five sizes ranging from 65 to 98 inches.

Samsung is also enhancing its design-focused lifestyle TVs: The Frame, which features the Samsung Art Store**, the world's largest art platform for TV,of 1,000+ works of art and interchangeable bezels for owners to customize to their aesthetic, and The Serif, which features a bold, post-modern design that makes a statement in any room. New for this year, The Frame and The Serif feature superb QLED picture quality along with new Smart features in a variety of sizes.

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A More Pristine Picture

The 2019 Q80 and Q90 feature 'Ultra Viewing Angle' technology, which restructures the TV's panels so the backlight passes through the panel with lights evenly onto the screen. Engineered to reduce glare and enhance color, Ultra Viewing Angle provides a vibrant picture regardless of the viewing position.

In addition, Q70, Q80, and Q90models offer Direct Full Array technology that uses a panel featuring concentrated zones of precision-controlled LEDs. These LEDs adjust automatically to display deeper blacks and purer whites, delivering stunning images with pristine contrast.

A More Intelligent Quantum Processor

Q900 Series 8K TVs incorporate Samsung's proprietary Quantum Processor 8K, which upscales lower resolution content to stunningly crisp 8K while also allowing for playback of native 8K content. This year's models also utilize the Quantum Processor 8K that optimizes audio and video to the specific content on the screen. It can also create an even more detailed sound experience by tailoring the audio settings to the specific layout of the room.

Samsung's new QLED 4K models also feature their own proprietary Quantum Processor 4K. No matter the resolution of the source content, the Quantum Processor 4K can use AI upscaling*** to deliver improved brightness, picture quality and sound optimized for each scene.

As announced at CES 2019, Samsung will take the user experience to the next level by offering iTunes Movies and TV Shows and Apple AirPlay 2 support on 2019 Samsung Smart TV models. Support on 2018 Samsung Smart TVs will be made available via firmware update. In an industry first, a new iTunes Movies and TV Shows app will debut on Samsung Smart TVs in more than 100 countries. AirPlay 2 support will be available soon on Samsung Smart TVs in 190 countries worldwide.

With the new iTunes Movies and TV Shows app on Samsung Smart TVs, Samsung customers can access their existing iTunes library and browse the iTunes Store to buy or rent from a selection of hundreds of thousands of movies and TV episodes — including the largest selection of 4K HDR movies. iTunes Movies and TV Shows will work seamlessly with Samsung's Smart TV Services, such as Universal Guide, the New Bixby and Search, to create a consistent experience across Samsung's platform.With AirPlay 2 support, Samsung customers will be able to effortlessly play videos, photos, music, podcasts and more from Apple devices directly to Samsung Smart TVs, including QLED 4K and 8K TVs, The Frame and Serif lifestyle TVs, as well as other Samsung UHD and HD models.

A More Convenient Content Experience

2019 Samsung Smart TVs offer even more ways for users to discover and watch content. The Universal Guide features an improved AI algorithm that leverages a user's subscription services, favorite content, and TV viewing habits to offer customized recommendations about what to watch. Users will be able to leverage the New Bixby feature on 2019 QLED TVs and soon use Amazon Alexa and the Google Assistant to easily control their TVs and access their content through voice commands.

Users can quickly and easily navigate their content with Samsung's OneRemote. And with the addition of Far Field Voice Capability on the OneRemote, users can use voice commands to control their TV even if they are across the room from their remote.

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A More Immersive Gaming Experience

Real Game Enhancer optimizes the gaming experience through a unique set of gaming features. This year, Real Game Enhancer features AMD Radeon Freesync™ variable refresh rate technology, which helps prevent tearing and stuttering, as well as Game Motion Plus, which removes motion blur and judder.

Real Game Enhancer combines these technical innovations with Auto Game Mode, which minimizes input lag on compatible devices. It also includes AI-based audio and video enhancements that optimize the settings to delivering cinematic sound and smooth, lifelike visuals that can remain clear even during bright and dark scenes.

A More Customizable Ambient Mode

Introduced in 2018, Samsung's award-winning Ambient Mode**** returns to Samsung's 2019 QLED 4K and 8K TV models. For the first time ever, Ambient Mode is also available on the Serif TV.

Ambient Mode complements any living space by turning a blank screen into a decorative or informational display when the TV is not in active use. It can provide useful daily information, like the time, weather forecast, or that day's headlines. It can also display artistic content like photos and works of art.

This year, Ambient Mode offers users an even greater variety of artistic and decorative pieces for the home, through new decorative patterns, photos, and artwork, and mattes, as well as new ways to display information on the TV.

Samsung's full 2019 TV line can be found below:

QLED 8K
- Q900: 65", 75", 82", 85", 98"
QLED 4K
- Q90:65", 75", 82"
- Q80:55", 65", 75", 82"
- Q70:49", 55", 65", 75", 82"
- Q60:43", 49", 55", 65", 75", 82"
QLED Lifestyle 4K TVs:
- The Frame: 43", 49", 55", 65"
- The Serif: 55"
4K UHD RU Series
- RU8000:49", 55", 65", 75", 82"
- RU7300 (Curved): 55", 65"
- RU7100: 43", 49", 55", 58", 65", 75"